1987
2015
2016
Pharmacy Market Penetration
Çapa Medikal is taking a new step into the industry with the
b-good
brand, which would only serve the pharmacy channel in 2016, right after the Honnes brand.
Aiming to reach everyone with the slogan of “Be good to yourself”, b-good immediately takes its place in pharmacies and continues to reinforce its connection it has achieved with consumers day by day with its wide product range from surgical masks to disinfectants, from band-aids to gauzes, and from bandages to types of plasters.
2017
2018
Expanding its medical product portfolio day by day by improving itself in the field of production technologies, b-good increases the number of sales points to 10,000 in 2018. Offering many products, which are the basic requirements of hospitals and other healthcare businesses, to the market for the first time, b-good becomes the first brand to start manufacturing of waterproof adhesive plasters in Turkey and its nearby geography in 2018.
Expanding its medical product portfolio day by day by improving itself in the field of production technologies, b-good increases the number of sales points to 10.000 in 2018.
20 19
Focusing on making life easier with its high-level production technology, innovative approach and quality products, b-goodincreases its product range to 100
items in 2019 from 56
items it had when it first entered the industry.
2020
2022
Entry to Cosmetics
Thanks to the support and trust it receives from the consumers with its quality products sold in more than 12.000’ pharmacies, b-good decides to enter a brand new field in 2021.